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AbstractIn a world increasingly dominated by rapid and dramatic change the payment of employees, whether it is weekly or increasingly monthly remains routine to the point of boredom. But suggests Abeceder managing director Michael Millward just like the seasons, employee benefits should change to reflect the way that an employees’ lifestyle changes throughout the year.ArticleIt is essential for employers to vary the way in which they recognise the extra work employees do throughout the year so that those employees can be motivated to meet the changing needs of the business.The logic is simple: A reward strategy that has regular changes in incentives and rewards will maintain employee interest because people are naturally interested in what is new or different. When planning a seasonal reward strategy it is important to remember Match rewards to what the company needs If there is a period of the year when business is slower, but not slow enough to justify a complete shut down, it makes sense for the employer to encourage employees to take holidays at that time by providing access to holidays at discounted prices. The employer would benefit, the employee would benefit and the holiday company would benefit. Money is not a motivator No matter how generous the financial rewards you offer may be, most people tend not to tell other people how much they have been paid. So providing a cash incentive means that you are creating what will be a hidden reward. Little things mean a lot The smallest thing you can do is to simply say thank you to an employee who has done a good job. They may only be two words, but they have immense power to boost the self esteem of the person to which they are directed and to motivate other people. It doesn’t have to cost a fortune Giving an employee who has contributed that bit extra, or gone the extra mile the chance to pick a ticket from a tombola barrel and qualify for a prize may sound very simple, but that simple act of recognition will boost the self esteem of that employee and motivate other employees by showing them that their extra efforts will not go unrecognised. Make the rewards seasonal There is something special about every season and every event which makes it simple to create seasonal or event related rewards If you need employees to achieve a particular target in the run up to Easter then Easter Eggs may be a good reward. Halloween related incentives would be good in October or fireworks in November Grocery shopping around events that traditionally involve family gatherings like Christmas, Mothering Sunday or Bank Holidays may appeal to employees. Rewards can also be linked to cultural or religious events and tailored to the lifestyles of individual employees. Some ideas
Make the rewards quick to earn and quick to receive Instantly recognising and rewarding an employee provides instant gratification and creates a role model that supports the adoption of positive, productive behaviours by all employees. Proactive reward strategies that operate on numerous levels help to attract the best employees and to motivate those employees to work to their potential.
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