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World looks to UK for creative talent - 02-01-2009 |
World leaders from the creative and financial industries will convene in the UK next year to help ensure that our creative industries continue to grow and thrive.
Creativity & Business International Network (c&binet) will bring together the people with the power to shape the future of the global creative economy. It will give people from different creative fields, and from commercial and business communities, the opportunity to do business, share ideas and work together to secure enduring success for creative industries around the world.
C&binet has been developed following a commitment in the Government's 'Creative Britain: New Talents for the New Economy' to create an international creative business conference to help maximise the contribution of the creative industries to the wider world economy.
An influential international panel will act as ambassadors to ensure c&binet addresses the issues that face creative businesses, their customers and investors and creates an environment for making successful, profitable partnerships. A group of these ambassadors will meet in Liverpool next month to agree on the biggest challenges and opportunities facing the global creative industries and to set the agenda for the first forum.
Peter Molyneux OBE (MD, Lionhead Studios), Lucian Grainge (Chairman, Universal Music), Tony Orsten (CEO, twofour54), and Charles Chao (President, Sina.com) are already confirmed as ambassadors.
Culture Secretary Andy Burnham said:
"Britain has always been the natural home of the creative industries and we aim to cement that by establishing this prestigious international conference, which in time we hope will be the Davos for creative businesses. In the UK, creative industries make a major contribution to the economy, employing over two million people and contributing £60 billion a year. And while the last decade has seen the UK's creative industries grow at twice the rate of the wider economy, there are real pressures both from international competitors and wider economic conditions.
"With businesses around the world feeling the effect of the economic slowdown, the Government needs to focus its efforts to support key growth sectors. This makes our commitment to develop an international conference, bringing together world leaders from both the creative and financial sectors, even more important. C&binet will bring together those people with the power to shape the future of the global creative economy.
"To succeed, and cement the UK's position as the world's creative hub, it's vital that the agenda is set by those global decision makers who can identify the key challenges and opportunities facing all creative businesses. That's why I am pleased that such influential ambassadors have committed to work with us to develop c&binet into one of the most relevant and significant events on the business calendar."
Charles Chao of Sina.com said:
"Creativity drives the global economy. Without people thinking of new and innovative ways of doing business, new models for bringing creativity to life and making it a commercial reality, we wouldn't have witnessed the growth and prosperity recently experienced in countries such as China. The internet has been one of the most important facilitators of this. C&binet will help ensure that the exciting future the world's creative industries are building, is realized."
Peter Molyneux of Lionhead Studios said:
"The creative industries share a passion for innovation - a willingness to challenge convention and find new ways of doing things. This shared passion unites us and means that together we can achieve great things. But it also means that we must address the challenges we face collectively.
"At first it might be difficult to see how our expertise in games development has any relevance to architects or fashion designers, but when you dig a little deeper it's clear that we face similar issues, such as intellectual property rights and skills shortages. C&binet will help us address these issues together, guaranteeing the growth and development of this increasingly important economic sector."
C&binet is being managed as a not-for-profit initiative. DCMS is the initiator and founding funder.
Meanwhile, progress has been made across all the other commitments set out in Creative Britain. From unlocking and developing talent to putting creative businesses at the heart of the economy, the strategy is designed to develop the UK's position as the world's creative hub.
New creative apprenticeship schemes specialising in live events and promotions, the music business, technical theatre skills, costume and wardrobe, running cultural venues and community arts have been established by Creative and Cultural Skills, the sector skills council. Already, 160 employers have signed up to these schemes, which are a significant step towards the ambition of creating 5000 new creative apprenticeships each year by 2013.
Encouraging young people to fulfil their creative ambitions has been at the heart of much of the work undertaken. From the launch of the 'Find Your Talent' scheme through to other projects, such as a pilot scheme by the University of Arts which is bringing together a range of schools into an 'Academic Hub' providing intensive support for young people to gain creative skills.
A range of organisations and other government departments are also leading on many aspects of the work to enhance the growth of Britain's creative economy. UK Trade and Investment are leading work to enhance the international position of the UK's creative industries, and the UK Intellectual Property Office are promoting better understanding of intellectual property through a major exhibition at the Science Museum next year.
Eight months after the launch of 'Creative Britain' the success of the UK's creative sector continues to thrive as well as helping to inspire future generations of creative talent.
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